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CarobWay Launches Prebiotic Fiber at IFT First

CarobBiome promotes measures of gut and metabolic health, and is suitable for supporting weight management goals.

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By: Mike Montemarano

Associate Editor, Nutraceuticals World

Photo: CarobWay

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CarobWay will launch its carob-derived prebiotic fiber CarobBiome at IFT First. The prebiotic fiber, sourced from carob fruit, contains naturally occurring polyphenols and is suitable for gut and metabolic support.

According to the company, it delivers gut health benefits without bloating, gas, or discomfort associated with fibers. Its prebiotic effects are currently undergoing preclinical assessment, the company noted.

“Not all prebiotics are equal,” said Udi Alroy, CEO and co-founder of CarobWay. “While many fibers on the market can cause some level of stomach discomfort, CarobBiome is specifically designed to ease bloating and maintain a happy tummy. Moreover, it is completely natural, vegan, and allows for a clean, simple ingredients label. It is also highly nutritious.”

CarobBiome has an 85% fiber content, featuring a distinct mix of soluble and insoluble fractions that support the fiber’s potential to induce lower bloating compared to others.

Additionally, prebiotic fibers are generating buzz for regulating appetite and blood sugar levels, noted, the company, pointing to a report from Innova Market Insights which found consumers, and younger generations in particular, are interested in prebiotic claims. Soluble fibers can slow down digestion, contributing to satiety and supporting weight management. Bacteria feed on prebiotics and support short-chain fatty acids to support metabolic health, and potentially stimulate the release of GLP-1.

“With increased focus on GLP-1, and digestive health topping consumer priorities, our prebiotic carob fiber offers a potent, natural solution for both trends,” said Alroy. “As GLP-1 users and those dieting in general are eating less, they need to be sure they are getting more from every bite they consume. This includes more nutrient-dense foods imbued with protein and fiber. CarobBiome is rich in fiber, making it an ideal support for GLP-1 diets, and it delivers valuable micronutrients.”

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